I made a pledge to be a better ally to Black, Indigenous and people of colour. For me, that includes all aspects of my life including where I spend my money. It was important for me to find out which Black-owned brands are sold at Sephora.
While there is A LOT of hype around the Sephora Spring Sale, it’s a good opportunity to be mindful of supporting Black-owned brands. This can be by purchasing them but also by sharing information about them.
And if you haven’t already, be sure to sign up to become a Sephora Beauty Insider to earn points and discounts on your purchases. It’s free to sign up!
Here are Black-Owned Brands Being Sold at Sephora:
What Black-Owned Makeup Brands Can I Get at Sephora?
- Danessa Myricks Beauty by Danessa Myricks
- FENTY BEAUTY by Rihanna
- PAT McGRATH LABS by Pat McGrath
- LYS Beauty by Tisha Thompson
Black-Owned Skincare and Wellness Brands
- FENTY SKIN by Rihanna
- Shani Darden Skin Care by Shani Darden
- Topicals by Olamide Olowe
Which hair brands at Sephora are Black-Owned?
- adwoa beauty by Julian Addo
- Briogeo by Nancy Twine
- PATTERN by Tracee Ellis Ross
Whether you’re shopping the Sephora Spring Sale or just on the Sephora website grabbing your fave lippy (if you haven’t tried the Fenty Gloss Bomb, its a must!), consider supporting one of these Black-Owned brands.
FAQ’s:
Yes, Fenty Beauty was launched by Rihanna in 2017. Rihanna was born in Barbados. Her mother is an Afro-Guyanese, while her father is a Barbadian of African, Irish, English, and Scottish descent.
Fenty Beauty was widely praised for its inclusivity as it has over 50 shades of concealer.
Sephora has been owned by LVMH Moët Hennessy Louis Vuitton since 1997.
Not only is LYS Beauty Black-owned, it was the first Black-owned Sephora Clean Makeup brand.
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[…] Sephora Spring Sale is a great opportunity to support BIPOC businesses. I’ve created a separate blog post about Black-Owned brands that are available at Sephora so please give that a look and consider trying a new […]